Domains extensions represent the last element of every domain name. In other words, it’s impossible to have a domain name without an extension. In the beginning, there were just a few domains extensions including the most popular .com extension. Some other extensions of this kind include .net, .org and .biz. Today, there are dozens of domains extensions to choose from when you are trying to build a new website like .mobi, .app, .travel, .guru, and .photography. But, is it a good idea to use a domains extension like this?
The most important thing to remember is that selecting a domain name that will contain the most suitable extension is something that can determine the success of your website. The fact is that the latest extensions are not very popular because people are still not used to them. According to the latest statistics, around half of the websites have a .com extension. If you take your smartphone or tablet you will probably notice the .com button on your keyboard which is another proof of the popularity of this extension.
But, there’s a huge downside for those interested in using .com. Namely, it turns out that most of the good and unique names are already taken. So, what should people do in situations like this? Our advice is to find out whether you can use some of the older extensions first. For instance, if you are creating a website for an NGO or a non-profit organization you can consider .org. In case you are creating a networking business or even a tech company or site, you can use .net. Online businesses and eCommerce websites can use .biz domain extension.
Of course, you should feel free to use some of the new domains extensions too. As we said before, people are still not used to them, but this doesn’t mean that the situation won’t change in the near future. Let’s take an example. Is it a better idea to use a domain name like TomsPlumbingServicesNewYork.com or Plumbing.guru? Is it easier to remember one or two words and an extension or five words and an extension? Think about these things the next time when you are planning on registering a domain name and launching a website.
All in all, both standard and new domains extensions can be useful when they are used in the right way.
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